After a year like 2020 offering predictions on anything in the new year may seem foolish. But despite the annus horribilis that was 2020, we’ve each noticed things that might indicate progress, challenge and/or opportunity in 2021. So, as the sun sets on 2020, here are our predictions for 2021: Alexis Davis Smith, PRecise Communications […]

Change is possible. In fact, that’s the mantra of The Change Agencies, the national network of independent PR firms focused on multicultural and LGBTQ marketing that launched in 2019. Our mission is to help companies and organizations communicate across cultures. In that spirit, we’ve developed and are sharing a starting point for making these decisions […]

Note: This post originally appeared in O’Dwyer’s Public Relations News on June 16, 2020. The nation has once again reached another major inflection point in our history. As we all reel from the twin shocks of a continuing global pandemic and the murders of Ahmaud Arbery, Breonna Taylor, George Floyd and so many others, many […]

A message from Alexis Davis Smith, CEO of PRecise Communications and founding principal of The Change Agencies: We are saddened and disheartened by the recent events evolving from the senseless and brutal murder of George Floyd. In fact, it’s been a challenge to maintain focus and work. However, we know this is when we are […]

Change starts with talking, but it only means something when it results in sustained action. With The Change Agencies, we’re focused on starting those conversations in multiple ways with multiple people. One of the ways we’re doing that is with a new blog series we’re calling The Change Q&A. The idea is simple: ask a […]

The meeting was more than 25 years ago, yet I remember it like it was yesterday. It was in the lavish, corporate board room of one of the then three, big networks near Times Square in New York. I was excited about the possibilities and positive outcomes that could result from our scheduled discussions with […]